I’m Ben Odell, the Business Development Lead for Prolectric in North America. My primary focus is the expansion of our solar lighting and power solutions in North America. I’m currently developing relationships with companies, building an extensive customer base and educating companies on the benefits of solar. With a background in the machinery and equipment industry I bring a wealth of experience, expertise, and passion for sustainable solutions. Prolectric has designed and built some of the most innovative products I have seen in my 27 years in the equipment industry and have become one of the leading trend setters.